This clay mask bubbles up while it's on your face and creates a weird huge fuzzy bubbly mask by the time you're ready to wash it off. It really does clean our your pores though, my skin feels nice and clean when I'm done using it and my skin never feels tight or too dry after it's washed off. It's a bit of a pain to wash off though, but this I think is because it's a clay mask, most clay masks take a bit of effort to wash off. So it's kind of fun to use until you get to washing it off, it effectively cleans pores, and doesn't irritate or dry out the skin.